The success of Jose Auriemo Neto in JHSF

JHSF Participações S.A. is a public company located in Sao Paulo, SP with employees ranging from 1,001 to 5,000. The company specializes in Shopping malls, Airport, Hotels, Real Estate Development and Luxury Retail Brands. The company was founded in 1972 and is the leader in Brazil real estate sector with influence in residential and commercial incorporation. JHSF Participações S.A. is also a developer and administrator of shopping centers, international business airport, and high-end hotel. The company is appreciated for its ability to identify and exploit new business opportunities in the markets where they operate.

Its innovation, quality, daring and ability to pioneer and present viable and sustainable solutions in its projects and developments are some of the incredible qualities that are part and parcel of the company. The company has established itself in the main Brazilian cities such as Sao Paulo, Manus, and Salvador. The company has also consolidated itself in other international cities such as Punta del Este in Uruguay, New York and Miami in the USA. The company is made up of four units which are Airport, Incorporation, Shopping center, and Fasano Hotel & Restaurants. In 2007, the company was among the list in the highest Corporate Governance segment of the Bovespa. The company was 42 years old at that time.

Jose AuriemoNeto is the current President of JHSF Participações S.A. He became in charge of the company at an early age of 27 years. He took over the leadership of the company from his father, Fabio Auriemo. Jose Auriemo Neto is known as Zeco among his friends, peers and close associates. Zeco emphasized on his role in the luxury and high-income market. He exhibited development ideas at an early age, at 17 years, he initiated the construction of the company’spark division known as Park Bem. At 22, he was the director of shopping malls.

Under the leadership of Zeco, the company launched the Cidade Jardim Complex which has become the major reference of the luxury market in Brazil. In 2007, the company had a majority stake in Fasano Groups of Hotels, and he took over the control of the group in 2014. Auriemo Neto led the company to its first venture into retail. To know more about him click here.

Mr. Hussein Sajwani: Founder and Backbone of Damac Properties Ltd

Mr. Hussain Ali Habib Sajwani was born in 1956 to a middle-class family in Dubai. He worked in his father’s watch shop as a child. His inspiration came from his father who taught him entrepreneurial skills.


Ali Habib graduated with a degree in economics from the University of Washington. Sajwani joined GASCO and served as a contract manager. Hussain, later on, left the job and joined Abu Dhabi National Oil Company as a subsidiary. However, this was not the end for Mr. Hussain for, in 1982, he established DAMAC LLC which later on changed its name to DAMAC Group.


DAMAC LLC started as a catering service which supplied food to hotels, institutions, and construction campsites. In addition to this, they also supplied food to the US army, for example, during the operation Desert Storm in 1991. Sajwani was a pioneer of property market expansion, and he identified non-Emiratis as main apartment buyers. He built Middle-class hotels and also bought land in a then-undeveloped part of town and built a 38 story building. In less than six months after construction, six units had been sold.


In 2002, he established DAMAC Properties LTD in Dubai. Damac is a public company involved in engineering, construction, architecture, and real estate. It has grown to be one of the largest property development companies in the Middle East. DAMAC is known for its luxurious estates and prestigious projects.


DAMAC owner teamed up with Donald Trump to develop The Trump International Golf Course. Currently, they are working on Trump World Golf Course which has been designed by Tiger Woods. Trump praised the Hussain Sajwani family during his inauguration speech for his profound business skills. Mr. Sajwani gave a cheque of 2 million USD to AED in a campaign to clothe a million derived children around the world. He believes in assisting the government in efforts of helping the society.


Hussein Sajwani is married with four children and lives in Dubai. He believes that all is achievable when dedication coupled with desire and determination. He has lived up to this by helping grow DAMAC LLC to a multi-billion dollar company. Interesting to note, Ali Habib serves as the Chief Executive Officer and Chairman at DAMAC Properties Co, LLC.


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